Products

Branded AI assistant

VAM Chatbot

VAM Chatbot is built from your approved content, customer journeys and brand rules. It helps people get useful answers without forcing them through a maze of pages.

Explore the customer journey

VAM Chatbot gives teams a customer-facing assistant, then connects the useful signals around questions, sources, promoted actions, feedback and outcomes inside the portal.

Guided conversations

A real assistant experience, not a static help box.

Visitors start with a welcome message, suggested questions and a natural conversation that can adapt around the brand.

Source-backed answers

Answers can show where the information came from.

When the answer relies on approved pages, users can open the source list instead of being asked to take a black-box answer on trust.

Promoted actions

The right next step appears when it is useful.

Promoted actions sit directly beneath the response, so a helpful conversation can move naturally into an enquiry or product journey.

Journey and conversion signals

Conversation, action and outcome stay connected.

The product story is simple: a visitor asks a question, follows a relevant action and the organisation can see the outcome.

VAM Portal analytics

Operational analytics for chatbot performance.

Teams can review sessions, engagement, sources, promoted-action activity and feedback metrics in a portal-style view.

Chat review

Review the conversations behind the numbers.

Conversation history and raw request exports make it easier to inspect user journeys, transcripts and review status.

Feedback and moderation

Response quality and flagged activity stay visible.

Confirmed feedback, response-rating and moderation audit flows are shown as reviewable product states, without exposing internal rules.

Workflow

Built around the customer journey.

VAM Chatbot is presented here from the visitor's point of view: ask, understand, act, measure and improve.

  1. 01

    Guide

    Help visitors find relevant answers through natural conversation and suggested questions.

  2. 02

    Answer

    Respond with approved information and show sources where they help build trust.

  3. 03

    Move

    Surface the right next action, such as an enquiry, form or product journey.

  4. 04

    Measure

    Understand conversations, engagement, conversions and feedback in the portal.

  5. 05

    Improve

    Use customer journey signals alongside wider data to improve content and decisions.

VAM Chatbot plans

VAM Chatbot plans

Choose the level that fits your expected usage, team size and analytics requirements.

FeaturesBasicStandardPremiumEnterprise
User Queries
10,000
100,000
250,000
250,000+
Portal Users
1
3
5
10
Analytics
UI Customization
LLM Training
Premium Onboarding
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Product Support
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VAM InsightsAI Powered Data Analysis
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